Maxwell Holyoke-Hirsch

About

Maxwell Holyoke-Hirsch is a product designer and illustrator in New York, specializing in design systems, UX/UI, and brand identity. Maxwell designs products at Rain, a stablecoin payments platform that helps businesses issue cards and move money across borders. Outside of Rain, Maxwell designs and builds full-stack software.

Maxwell’s editorial illustrations have appeared in The New York Times, The New Yorker, and The Washington Post. Other clients include Bloomberg, Bureau Borsche, Dwell, Harvard Business Review, Institutional Investor, MIT Technology Review, Oscar Health, and more.

Projects

No. Project Description Category Address
01 Qrissa QR code generator. Software qrissa.com 
02 maxdraw Draw and animate with emoji. Software maxdraw.app 
03 TOIL Essentials for the office. Goods toil.shop 
04 Acid Pickles The gourmet pickle company. Food acidpickles.com 
05 Western Union Cash out flow. Product
Western Union Stablecard home screen with the card, spending power in pesos, and recent transactions
Withdraw funds sheet offering Western Union Cash Out or a transfer to another wallet
Cash recipient form, pre-filled with the cardholder’s name, pickup country, and phone
Cash out amount keypad, empty, with the live USDT to peso exchange rate
Cash out amount keypad filled in with 100 USDT and the pesos the recipient receives
Confirm withdrawal screen with the amount, exchange rate, service fee, and remaining balance
Review withdrawal screen listing the recipient, pickup country, amounts, and total deducted
Review withdrawal screen with the Confirm button loading
Cash out initiated screen with the money transfer control number and pickup steps
Transaction details for the Western Union cash out, in progress
Home screen with the pending Western Union cash out at the top of transactions
Stablecard by Western Union is a Visa card backed by USDPT, the US Dollar Payment Token. This flow lets cardholders in Latin America cash out their USDPT balance at a Western Union location and collect local currency. About Stablecard 
06 Petal Product design for a credit card app. Product
Prompt to add a bank account over the Petal home screen
Merchant offer sheet for $100 off a first Casper purchase
Merchant offer sheet for $50 off a first Rover walk, with a review
Insights screen with credit score, monthly spending chart, and spend by category
Credit score detail of 770 out of 850 with a history chart and score factors
Prompt to turn on location, with a map of nearby cash-back offers
Perks screen listing merchant offers near you
Screens for the Petal app, a credit card built for people new to credit: bank linking, merchant offers, credit insights, and perks.
07 Shinshin Identity for a sushi restaurant. Branding
Shinshin wordmark in navy on white
Four pieces of nigiri on a white plate with branded chopsticks
Repeating pattern built from the Shinshin S mark
Chef in a Shinshin cap rinsing rice into a wooden tub
Sashimi bowl beside chopsticks with the Shinshin band
Shinshin Instagram profile shown on a phone
Wooden chopsticks wrapped with a Shinshin paper band
Wordmark, pattern, packaging, uniforms, and social for a sushi restaurant in Jackson Hole, Wyoming.
08 Seasons Identity for a fashion rental app. Branding
Seasons wordmark in white on black
Seasons app loading and welcome screens
Grid of Seasons spot illustrations for rental, delivery, and returns
Seasons web banners with illustrated landscapes
Animated blue wave illustration
Animated sunrise over green hills
Animated striped tree illustration
Type specimen for Aperçu Mono and Aperçu Regular
Seasons color palette of yellow, coral, grey, blue, green, and charcoal
Mission statement layouts with line illustrations
Black long-sleeve shirt with the Seasons logo
Black tote bag with the Seasons circle mark
Roll of Seasons circle stickers
Seasons app icon
Identity, iconography, illustration, and motion.
09 People’s Policy Project Layout and data visualization. Publication
Cover of the report Disrupting the Dirty Economy: A Progressive Case for a Carbon Dividend
Introduction spread with a drop cap and a large pull quote
Spread with a blue bar chart
Spread with a bar chart of carbon footprints by income, colored green to red
Spread with a pull quote about carbon footprints and income
Conclusion spread with a drop cap and pull quote
Section opener for common questions about the carbon tax
Three-column spread of numbered questions and answers
References spread with the People's Policy Project imprint
Layout, typography, and charts for the report “Disrupting the Dirty Economy,” published by a research organization funded by small donors.

Illustration

No. Title Client Year Images
01 Encino Man Personal 2026
Drawn in maxdraw .
02 This Is Not Your Grandfather’s M.B.A. The New York Times 2022
A woman works at a desk among potted plants, surrounded by tall office windows looking out on city buildings and clouds
Opinion, May 5, 2022. Art direction by Frank Augugliaro. Read the article 
03 Remotion Remotion 2021
Three friends drawn in a single black line
Woman with flowing hair, a camera, and a cat
Waving hand beside a smiling face and a heart
Two people in profile, one with curly hair
Delivery truck with a driver and a person on top
Two hands with faces clasping each other
Faces in speech bubbles talking to each other
Cat sleeping on a desk under the moon
Spots for Remotion, a video chat tool for teams.
04 Listen to Your Heart Personal 2021
Animated drawing.
05 Is It Safe to Send Kids Back to School? MIT Technology Review 2020
A tall woman stands among school buildings, offices, and a clock tower set in a grid of green lawns
Reopening schools during Covid-19, June 30, 2020. Art direction by Emily Luong. Read the article 
06 The Road to Immunity The New York Times 2020
Sunday Review cover: lab flasks, clocks, a globe, and buildings on black around the headline The Road to Immunity
Inside page with illustrations of people on video calls and a globe
Spread titled How Long Will a Vaccine Really Take? with a timeline chart and clock illustrations
Sunday Review cover and inside pages. Art direction by Frank Augugliaro. Read the article 
07 App Animations Petal 2020
Animated spots for the Petal credit card app, shipped in code with Lottie.
08 Biology, Uncertainty, Math Nautilus 2020
Nine spot illustrations in red, blue, yellow, and black: a figure by a dark shape, a figure over a cage, scattered numbers, a microscope, a molecular network, abstract shapes, a red car, flowers, and a figure with crossed limbs
Spots for the Biology, Uncertainty, and Math sections. Art direction by Len Small.
09 I Came of Age in the Recession. I’m Still Angry. The New York Times 2018
Newspaper page with an illustration of a figure walking through a room of tilted colored walls
Sunday Review opinion, September 16, 2018. Art direction by Nathan Huang. Read the article 
10 10x18 10x18 2018
Album art interpretation of The Station by Oneohtrix Point Never
Album art interpretation of Veriditas by Helios
Album art interpretation of Driving East
Album art interpretation of One Hundred Mornings by Windows 96
Album art interpretation of DreamCourse by US Golf 95
Interpretations of five favorite albums of 2018 for 10x, an annual project where designers reimagine album art.
11 The Wealth Gap Hits Families Hardest The New York Times 2018
A woman leads a child along the edge of a brown rooftop, across a wide sky from a taller red building
The illustration printed in the newspaper under the headline The Wealth Gap Hits Families Hardest
Opinion, May 18, 2018. Art direction by Nathan Huang. Read the article 
12 The Political Mythbuster in Chief The New York Times 2018
Two profiles side by side in red, blue, and black line: one drawn cleanly, the other breaking apart into scattered dashes
Sunday Review opinion, January 20, 2018. Read the article 
13 The Building of Egypt’s Pyramids The World of Interiors 2017
Red, yellow, blue, and black geometric pattern with eyes and stepped forms
The building of Egypt’s pyramids. Art direction by Mark Lazenby.
14 10x17 10x17 2017
Album art interpretation of Before I Wake by Kamaiyah
Album art interpretation of Bravado by Kirin J. Callinan
Album art interpretation of D.E.G. by Bola
Album art interpretation of Generic Wizard by DMX Krew
Album art interpretation of Alacasa EP by Kettel
Album art interpretation of Damn by Kendrick Lamar
Interpretations of six favorite albums of 2017 for 10x, an annual project where artists reimagine album art.
15 Why the Police Want Prison Reform The New York Times 2015
Editorial page with a line drawing of a figure in striped prison clothing
Editorial page, October 22, 2015. Art direction by Sarah Williamson. Read the article 
16 Genetics Genome 2015
Three spots: a man holding a yellow flag and a shopping bag, overlapping colored blobs in a petri dish, and a stack of red, pink, and blue chevrons topped with flags
Spots for an article on genetics. Art direction by Samuel Solomon.
17 Sovereign Wealth Funds Institutional Investor 2014
Giant legs in a suit striding over a city of small pink buildings as a hand reaches down to pick one up
Sovereign wealth funds moving into European real estate. Art direction by Diana Panfil. Read the article 
18 Cyber Attacks Institutional Investor 2014
A brick computer monitor showing a pixelated bomb, standing in front of city buildings
Cyber attacks. Art direction by Diana Panfil.
19 Mindfulness Refinery29 2014
A figure with arms and legs outstretched between two face profiles on black
Mindfulness. Art direction by Ly Ngo.
20 Breaking Free From Credit Card Fees Kiplinger 2014
A figure in red flying through a burst of black zigzags on yellow
Women breaking free from credit card fees. Art direction by Stacie Harrison.
21 Status and Stress The New York Times 2013
Sunday Review cover: a face with wide eyes over a sailboat, raindrops, and a dollar bill
Inside page titled The Health Toll of Financial Stress with a small green illustration
Sunday Review cover and inside page, July 28, 2013. Art direction by Aviva Michaelov. Read the article 
22 Living With Less. A Lot Less. The New York Times 2013
Sunday Review cover: a small furnished room drawn as a wireframe box floating in a starry sky
Sunday Review cover, March 10, 2013. Art direction by Aviva Michaelov. Read the article 
23 The Politics Behind the Gun Debate The New York Times 2013
A rifle at the center of a white spiral on black
Opinion, January 28, 2013. Art direction by Alexandra Zsigmond. Read the article 
24 Auto Workers Jacobin 2013
Line drawing of an engine block standing on a row of legs
The economic reality behind American auto’s latest PR campaign. Art direction by Remeike Forbes.
25 The Eight Hour Workday Jacobin 2013
Melting blue clocks on a black background
The eight-hour workday. Art direction by Remeike Forbes.
26 Sunday Mind The Sunday Times 2013
A man reclines in a lounge chair in a room of framed art and plants
A small figure sits on a towel on a wide striped beach
A white sailboat on a dark blue sea
The Sunday Mind column. Art direction by Sophie Dutton.
27 Work & Recreation Personal 2012
A small figure in blue on a bright green field
Personal work.
28 Virtual Curators Dwell 2012
Dwell magazine page: a geometric illustration of people working at desks in a room full of framed art, above the article Virtual Curators
An interview with Maria Popova and Christopher Jobson, May 2012. Art direction by Alejandro Chavetta.
29 A Civil Right to Unionize The New York Times 2012
Op-Ed page with a black and white illustration of a tall figure built from layered profiles
Op-Ed, March 1, 2012. Art direction by Matt Dorfman. Read the article 
30 Salman Rushdie’s “The Satanic Verses” Bloomberg 2012
A red book standing in a diamond of red wavy lines, surrounded by black brick walls
The controversy around Salman Rushdie’s “The Satanic Verses.” Bloomberg View, January 25, 2012. Art direction by Gary Fogelson and Phil Lubliner. Read the article 
31 Haiti Doesn’t Need a New Army Bloomberg 2011
A rifle with a bayonet pushing through the Haitian flag on orange
Bloomberg View, November 2, 2011. Art direction by Gary Fogelson and Phil Lubliner. Read the article 
32 Bridging America’s Income Gap Harvard Business Review 2010
Magazine spread with an illustration of tall dollar-sign columns on a red ground, with a small figure climbing a ladder between them
Synthesis section, September 2010.
33 Garotas Suecas The New Yorker 2010
Night Life page with an illustration of a band performing on a red stage
Night Life feature on the Brazilian band Garotas Suecas, April 5, 2010. Art direction by Max Bode.